Pilates. Deadlifts. Running. Repeat. For many, these words are only a hobby that is tended to when we aren’t at our day job. But for some, fitness is more than just a hobby—it’s a passion that colors every aspect of life, from what you choose to eat to greater mobility in older age. If you are nodding your head in agreement but have yet to break into the health and fitness industry, what are you waiting for? Life is too short to not follow your passion—particularly if you are desk-bound most of the day and dreaming of a career that keeps you on your feet.
Pilates. Deadlifts. Running. Repeat. For many, these words are only a hobby that is tended to when we aren’t at our day job. But for some, fitness is more than just a hobby—it’s a passion that colors every aspect of life, from what you choose to eat to greater mobility in older age. If you are nodding your head in agreement but have yet to break into the health and fitness industry, what are you waiting for? Life is too short to not follow your passion—particularly if you are desk-bound most of the day and dreaming of a career that keeps you on your feet.
Read on if you’re ready to explore the possibilities in the health and fitness industry! And, remember to keep all these options at your fingertips with our free Small Business Startup app—available for both Apple and Android.
While traditional gyms typically have a lot to offer, sometimes, they can be a bit intimidating for folks who are newer to fitness. This is one advantage that boutique studios have. These smaller studios often welcome their customers with a more tight-knit community feel vs leaving newbies to their own devices! Additionally, boutique studios often cater to a niche audience. For example, yoga, Pilates, spin classes, or even kickboxing. Along with providing the perfect setup to welcome people of all fitness levels, boutique studios also provide the benefit of having less equipment and space to clean.
But before you run to open up shop, think carefully about your niche. If your ultimate goal is to profit from your new studio, choose a category that is in demand but missing from your community. For example, if your town is oversaturated with yoga studios but there are no spin classes in the area, a spin studio may be worth exploring.
While startup costs can be high for specialty studios like Pilates (that require a lot of heavy equipment), they aren’t as high as a big box gym. Additionally, this business model typically doesn’t require any special knowledge. While some owners choose to be instructors, generally, teaching classes is left to licensed professionals.
Personal training is usually the first thing that comes to mind when people imagine a fitness startup. This business model can be very wise for those who don’t have much to invest upfront. For example, you may welcome clients to your home gym or meet them at a public gym instead. However, this approach can also be difficult when it comes to gathering leads. Unless you have already built up a solid reputation within your community, you will need to aggressively market yourself, create packages with contracts and liability waivers, and more. For many folks, this process can be intimidating. However, if you are a personal trainer who dreams of owning your own business, other options are available. For example, franchise opportunities may just give you the freedom you are searching for without the headache of having to build the framework of your business alone and from the ground up.
Health coaching is another business idea where initial startup costs can be low. Usually, a health coach works with a client directly at their home, preferred gym, or workspace. By taking this approach, coaches can cut out the need for an office or a lot of overhead. But, building a health coaching business isn’t easy.
Much like building a personal training business from the ground up, health coaching has many challenges and facets that are difficult to navigate alone. Health coaching itself considers every facet of a client’s lifestyle; this includes diet, exercise, and general wellness regimen, and that comes with some serious liability! However, like personal training, franchise opportunities do exist to help you launch your health coaching business with continued support, a strong foundation, and a brand with a track record of success.
We hope this guide helps inspire you to finally break into the health and fitness industry. Launching your own business is an exciting opportunity, and we know you’re probably eager to get started. But remember, take your time to explore all your options. The ideas above are only scratching the surface. Physical therapy, vitamin stores, and meal prep delivery are other avenues to explore.
And remember, while you always have the “opportunity” to start a small business, sometimes, it makes more sense to invest in an opportunity that already exists and doesn’t require you to do all the heavy lifting alone. These are called “Franchise Opportunities.” If you’re ready to explore your options, we’ve handpicked a few gym, health, and fitness opportunities for you here. Remember to download the free Small Business Startup app to keep all these opportunities at your fingertips—available for both Apple and Android.
Become a BODYBAR Boss BODYBAR Pilates purpose is to provide an environment that is conducive to building communities who love, respect, encourage and motivate one another to being strong, healthy and happy human beings. We achieve this by empowering entrepreneurs who share our core values to deliver our brand ethos globally via franchise ownership. Transform your life and learn more about opening a BODYBAR franchise
Own a Championship Opportunity Sport Clips is the MVP of the booming men's hair category. If youre seeking a path to financial independence, a way to transition out of the corporate world, and want to take control of your future? Investing in a Sport Clips Franchise can offer a path to business ownership. The time to invest in a Sport Clips franchise is now.
Why Medical/Dental Billing is the business for you... No Experience Needed Great Income Potential Flexibility to work at home, on the road, basically anywhere you have Internet access. ClaimTek is the most trusted Medical/Dental Billing business opportunity in the industry. We are the only company with expertise in billing, software development, and business development over the last 25 years and the services we offer are IN DEMAND The Need: As hiring, managing, and compensating employees has become increasingly challenging for small businesses, outsourced healthcare billing and revenue cycle management services is the future for small to mid-size medical and dental practices. And that is where Claimtek comes in. Healthcare services is virtually recession-proof and the 1 sector for growth according to the U.S. Bureau of Labor
BrightStar Care has proven to be recession resistant by providing skilled and non-skilled in-home health care and medical staffing. Our franchisees improve the health and quality of life for their clients while easing the caregiving burden on their loved ones.
Looking for a business opportunity that generates a healthy return on investment, while allowing you to give back to others in your community? With a Homewatch CareGivers senior care business, you can turn your passion for helping others into a promising business for you and your family.
First on the scene and best in its class, Sky Zone created the worlds first wall-to-wall trampoline park in 2004, bringing healthy, high-flying fun to people across the globe. Now you can be part of this international sensation. See how fitness, entertainment, and interactive technology create a powerhouse of an opportunity. Learn more now
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